The best email marketing articles from this week. Round-up #1
Welcome to ExpertSender weekly roundup. This time: deliverability challenges, future of email marketing on tape, AOL joins Return Path Certification Program. If you come across anything interesting...
View ArticleNo Automation Without Segmentation. Email Insider Summit Europe 2015 take-outs.
Email Insider Summit Europe 2015, second ever in this part of the world, is already history. It will be remembered as an insightful event mostly due to concentration of world-class content, presenters...
View ArticleThe best email marketing articles from last week. Round-Up #2
ExpertSender weekly roundup. This time: North America out of IPv4, Instant Messaging will overtake Email and more. If you come across anything interesting this week be sure to leave your suggestions in...
View ArticleThe best email marketing articles from last week. Round-Up #3
ExpertSender weekly roundup. This time: Microsoft Send, Frequency Optimization by Return Path, RWD for email and more. If you come across anything interesting this week be sure to leave your...
View ArticleMeet us at LeadsCon New York!
Our ExpertSender team is heading back to New York to attend LeadsCon! We will be at the Hilton New York from August 24-26 and we look forward to connecting with all attendees and to seeing our current...
View ArticleThe best email marketing articles from last week
Welcome to ExpertSender weekly roundup. This time: great statement about email marketing from TechCrunch, reactivating old emails by Return Path, grow email list without mistakes by Litmus. If you...
View ArticleFinding the right vendor, ExpertSender featured in international ESP research
Recently, the first edition of the Email Marketing Software Buyer’s Guide was released. The very comprehensive research for selecting ESPs shows more than 400 data points in 14 categories. Brands can...
View ArticleMarketing Automation Workflows – New ExpertSender Feature
Automating customer/subscriber life cycle according to the predefined sequence of events can be a daunting task. That is why we have created Workflows – a feature that facilitates the process of...
View Article4 best email marketing stories from last week
How to Write Emails That Sell: An Analysis of Influential LanguageGood read on how to write sales emails that utilize powerless communication, express uncertainty and deflect the focus on the...
View Article4 Must-Read Email Marketing Stories From Last Week (August 22-29)
The attention span of a human being is now about eight seconds – down from 12 seconds in 2000. Here are some simple strategies that’ll help you keep your customers from scrolling past your message or...
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